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Wednesday, October 26, 2005

Taking The Bait

From Andrew "Skip" March:

Once again the MSM and Administration opponents are dictating the messaging to the American public. The decision by the Pentagon to release the number of enemy dead only plays into the hands of those that want to keep a death count on the front page and drive us out of Iraq. Instead of aggressively challenging the messaging with the enormous and historic successes in Iraq, the region and the war on terror, the Pentagon, Republican Congressional leaders and the Administration are following, no chasing the opposition's lead.

This is much like Republican Congressional leaders allowing their choice to change Senate rules to combat the filibustering of judicial nominees to be termed as the "nuclear option" and in fact embracing that very term. Why wouldn't they simply drive home the message that the Democratic filibuster threat is the nuclear option, which in fact it is. Or why we have to qualify conservatism as "compassionate conservatism", when today's conservative agenda is far more compassionate than that of today's liberal agenda.

This messaging is vitally important to the public's perceptions of policies and actions and it can either distort or validate realities. Those fighting for freedom in the world and at home need to take control of those messages, particularly in this age of soundbites and aggressively competing agendas.

Skip March

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